Digital Marketing Specialist

Location: Oz Marketing

Oz Marketing
470 N Main
Layton, UT 84041

Contact:
Recruiting Specialist
recruiting@youngauto.net
Oz Marketing is a dynamic and growing marketing agency dedicated to helping businesses thrive in the digital age. We specialize in providing innovative marketing solutions to clients across a variety of industries. Our team is passionate about creativity, data-driven results, and leveraging the latest technologies to achieve success. Our team is seeking a Digital Marketing Specialist to join our growing team. In this role, you’ll help drive online performance by managing and optimizing campaigns across various digital channels including paid search, display advertising, paid social media, and SEO.
Pay Job Type Experience Required
$50-$60k Yearly-Depending on Experience and Certifications Full Time 2.00
Benefits
  • In addition to a competitive hourly wage we also provide the following benefits
  • Paid Time Off up to 3 weeks per year
  • Health-Dental-Life-Disability-Pre Paid Legal at competitive rates
  • Employer Paid Health Savings Account Deposits (Paid monthly)
  • 401k retirement plan with generous employer match (Paid twice monthly)
  • Employee and family pricing at all dealerships throughout the group
  • Paid training and Individual Professional Development Plans
  • Excellent opportunities for advancement!
Responsibilities
  • Search Engine Optimization (SEO): Conduct keyword research on-page and off-page optimization and monitor organic performance to improve rankings and drive traffic
  • Paid Search Campaigns: Manage and optimize PPC campaigns on platforms such as Google Ads to maximize ROI
  • Display Advertising: Plan execute and analyze programmatic and direct display campaigns ensuring creative alignment and audience targeting
  • Paid Social Media: Develop and manage paid social campaigns on platforms like Facebook Instagram TikTok and others to engage and convert target audiences
  • Analytics & Reporting: Monitor performance metrics across all channels using tools like Google Analytics Tag Manager and platform-specific dashboards
  • Provide actionable insights to improve results
  • Collaboration: Work with creative and content teams to develop effective ad creative landing pages and copy to support campaigns
  • Budget Management: Effectively allocate and manage budgets to maximize campaign efficiency
Qualifications
  • Experience: 1+ years in digital marketing with hands-on experience in SEO PPC display and paid social
  • Technical Skills: Proficiency with Google Ads Meta Ads Manager Google Analytics SEMrush or similar tools. Experience with A/B testing and conversion rate optimization is a plus
  • Analytical Mindset: Strong ability to interpret data measure performance and make data-driven decisions
  • Creativity: A flair for creating compelling ad copy visuals and strategies that resonate with diverse audiences
  • Communication Skills: Excellent written and verbal communication skills for collaboration with internal teams and external partners
  • Organization: Strong project management skills and the ability to juggle multiple campaigns simultaneously

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Digital Marketing Specialist
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Posted: 12/09/2024 | Closes: 03/09/2025
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